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SmartStats

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This section provides information about how to compute the probabilities and the uncertainties associated with the statistical estimates to make smarter business decisions and reduces your testing time by half

  • Estimating Your Campaign Duration and Sample Size
  • Understanding Statistical Configuration
  • Leverage Graphs to Analyze Your Campaign Report
  • What is Bayesian Statistics?
  • What is a Smart Decision?
  • What is SmartStats?
  • What is the Math Behind SmartStats?
  • What is a Winner in VWO?
  • How VWO Calculates a Winning Variation?
  • How VWO Calculates Statistical Significance?
  • Customizing a VWO Report - View Settings
  • Interpreting an A/B Test Report
  • Adding Test Learning from VWO Reports
  • New A/B Test Reports - What's Changed?
  • Adding Annotations to Your VWO reports

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