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How to Integrate with Google Universal Analytics

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4 comments

  • Pawel Oleksak

    Do you recommend to integrate VWO With GA or rather is a better idea to keep them separate?

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  • Vaibhav Singh

    Hi Pawel,

    Integrating VWO with Google Analytics (GA) helps in analyzing the performance of the different variations of your website. If you wish to further analyze the performance for the different versions of your website, then you should go ahead with the GA integration. This integration tags the visitors to GA allowing you to further slice and dice the reports in GA.

    Thanks,
    Vaibhav.

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  • Noah Jeffrey

    Is there a way to test the Google Analytics integration before publishing an A/B test?

    When I open VWO Preview Mode, the custom dimension isn't getting set on any of the pageview events collected based on the network logs as well as Google Tag Assistant. I double checked all the configuration, and it's all correct. So I'm assuming the GA integration just doesn't work via Preview Mode. Hoping you can clarify!

    Also to note - we're loading Google Analytics through Segment.

    Thanks,

    -Noah

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  • Vaibhav Singh

    Hi Noah,

    No, it would not be possible for you to test the Integration setup in preview mode. It is a necessary condition for a test to be published before you could start testing it.

    In case you want your setup to be reviewed by our internal team, please reach out to us at support@vwo.com.

    Thanks,
    Vaibhav Singh.

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