Integrating Clearbit with VWO

With Clearbit-VWO integration, you can utilize the company's attribute to deliver personalized content to any user coming from a certain company’s IP address.

Procedure

1. Login to your VWO account.
2. Go to Test > A/B
   
3. To create a Campaign, click Create. To learn how to create an A/B test campaign, refer to How to Create an A/B Test.
   
4. In the New Campaign page, click on the More Options.
   
5. From the options present under More Options, select the option Enable campaign for a specific visitor group.
   
6. To ensure that the segmentation is executed every time and fetches the variables in real-time, go to SETTINGS, and from the Check targeting conditions for a visitor dropdown, select Always.
7. Select the option CUSTOM, and from the Targeting options dropdown, select OTHERS > JavaScript Variable.
8. In the Variable Name field, enter the following code:
   Note: In the above code, paste the Clearbit Publishable API key (starting in 'pk_')  at the place where it says paste_your_clearbit_key_here.
   
   
9. To segment further, click Add Condition. 
   This adds one more segment condition with the option to choose AND/OR amongst the conditions. For example, to target all the companies that are based out of India, segmentation must be configured as follows:
10. All the company attributes can be targeted in the format:
    vwo_organization.<clearbit_variable_name> = value
    
     

Configuring the Company Attributes
All the company attributes can be targeted in the format:
vwo_organization.<clearbit_variable_name> = value

For example, to target any company in the Information Technology space, the variable will be defined as: 
vwo_organization.company.category.sector = Information Technology

Company Attributes Available for Targeting

You can refer to the complete list of attributes here.